Loews Miami Beach solves the South Beach family equation: the 790-room resort at 16th and Collins — built 1998 as the beach's first new grand hotel in decades, wrapping the restored 1939 St. Moritz deco tower (the landmark's rooms and facade survive as the resort's historic wing) — that delivers what the deco boutiques cannot: genuine resort infrastructure at the sand's edge, two blocks from everything. The ledger reads family-first without surrendering the adults: the palm-ringed pool complex (zero-entry family zones, lap stretches, cabana rows — big enough to absorb school-break crowds without waterpark chaos), direct beach frontage with full service (the resort's sand rows and towel economy), the Loews kids-club programming and family-suite stock, the two-floor spa and fitness tier for the trade-off hours, and a lobby-and-dining spread (the preserved SoBe social lobby, Lure's raw bar, the grab-market) that runs big-hotel competent. The location is the quiet winner: 16th and Collins puts Lincoln Road two blocks north, Ocean Drive's deco wall three south, the convention center walkable (the resort works conference trips without feeling like one), and the beach walk in every direction — the park-once South Beach base. The register is honest: this is the dependable big resort, not the scene (the Fontainebleau) nor the whisper (the Setai) — families, first trips wanting full-service certainty, groups mixing beach and Lincoln Road evenings, and conference stays upgrading to vacation all land correctly here, usually at rates meaningfully under the glamour tier.
Why stay here
- ✓St. Moritz deco tower
- ✓Zero-entry family pool
- ✓Direct beach service
- ✓Loews kids programming
- ✓Lincoln Road two blocks
- ✓Two-floor spa
- ✓Family-suite stock
- ✓Under-glamour-tier rates
Good questions
Is it good for kids?+
The beach's family flagship — zero-entry pool zones, kids-club programming, family suites, and sand service — built to absorb school breaks without waterpark chaos.
What is the St. Moritz?+
The 1939 deco tower restored into the resort's historic wing — landmark facade and rooms attached to the 1998 grand hotel behind it.
How does the location work?+
16th and Collins — Lincoln Road two blocks, Ocean Drive three, the sand at the door — the park-once South Beach base that works for families and conference trips alike.
