If a coach tour feels too rigid, a private tour with a local guide is the alternative, and this Viator product is one of the most reviewed in the area, rated 5.0 from 106 reviews. It is a bespoke private tour of Stonehenge and Avebury by car with a local guide, starting from Salisbury, which means you avoid the transport puzzle and travel at your own pace. The itinerary is flexible, so you can spend longer where you are most interested, and the Viator listing indicates that Salisbury Cathedral can be added as an option. A guide who lives in the area can explain the archaeology, share local stories and choose the best times and angles for photographs, and because the group is just your party, you can ask questions without hurrying. Private tours of this kind are especially good for families with children, for small groups of friends and for visitors with particular interests, such as photography or archaeology. Entry fees and exact inclusions depend on the booking option, so check the product page before you pay, and book early for weekends and summer.
Why go private: the geography of this region is awkward for public transport, with Stonehenge nine miles north of Salisbury and Avebury about thirty miles away, and with a private car and guide you can link the two with a comfortable drive across the Wiltshire downs. A private guide can also vary the route, for example by adding Old Sarum, Silbury Hill or the West Kennet Long Barrow, according to your interests and the weather. The cost is higher than a group coach, but for a family or party of four the per-person price becomes competitive.
Planning the day: decide your priorities in advance, such as sunset at Avebury, a long stay at Stonehenge or a visit to the cathedral, and discuss them with the operator when you book. Check whether Stonehenge admission is included in the price and, if not, buy a timed ticket on the English Heritage or Tiqets pages so that the visit runs smoothly. Wear sturdy shoes and warm clothing, and bring water and snacks. If you want to enter the circle at Stonehenge, consider the separate Stone Circle Experience, which runs outside normal hours and is not available in October or November.
Who it suits: couples who want an unhurried day, families with children who need breaks, and independent travellers who dislike group tours. It also suits visitors who are staying in Salisbury and want to leave the driving to someone else. Because it starts in Salisbury, it makes an excellent second-day plan after you have seen the cathedral and the Close, and it leaves time to be back for dinner in the city. Remember that tour availability is subject to the guide, so book ahead and confirm the meeting point and times.
What to expect
The experience
A private guided tour by car from Salisbury visiting Stonehenge and Avebury, with a flexible route set by your interests.
Best time
Any dry day; sunset and shoulder-season departures are less busy and often beautiful.
How long
Typically a full day, though the itinerary is customisable.
Tips
Check whether admission is included, tell the guide your priorities, wear warm clothes and book ahead for weekends.
Quick picks
- Best for
- Travellers who want a personal, flexible tour by car instead of a coach group.
- Families
- Excellent for families because the pace and the stops can be adapted to children.
- Couples
- A private, unhurried day with plenty of photo stops.
- Pair with
- Salisbury Cathedral the day before, or Old Sarum on the way back.
- Time needed
- A full day.
Good questions
Where does the tour start?+
It starts in Salisbury, according to the Viator listing. Confirm the exact meeting point when you book.
Are entrance fees included?+
Inclusions depend on the booking option, so read the product page before you pay. If Stonehenge admission is not included, buy a timed ticket in advance.
Can I customise the itinerary?+
Yes, it is a bespoke private tour, so you can shape the route and timing with your guide. Salisbury Cathedral is listed as an optional extra.
How well reviewed is it?+
Viator showed a rating of 5.0 from 106 reviews at the time of writing. Check the page for the latest feedback.
Is it suitable for children?+
Yes, private tours are flexible about pace and stops, which suits families. Tell the operator the children ages when you book.



