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La Mer and Kite Beach

Jumeirah

La Mer and Kite Beach

Free sand, sunsets and the Burj Al Arab on the horizon

For a beach day in Dubai you do not need a resort pass. The Jumeirah coast between the city centre and the Burj Al Arab has the best free public sand in the city, and two stretches stand out. La Mer, in Jumeirah 1, is a modern beachfront district built on reclaimed land, with soft sand, calm water, palm-lined walkways, colourful murals and street art, and a long run of restaurants, cafes and shops right behind the beach; its southern part has been redeveloped and rebranded as J1 Beach, with beach clubs and dining, while the public sections remain free. Kite Beach, further south in Umm Suqeim, is the locals' favourite: a long, wide public beach with a running and cycling track behind it, outdoor gyms, food trucks and cafes, beach volleyball, and, as the name suggests, kitesurfers when the wind is up, with a kitesurf school for lessons. From Kite Beach you look straight down the coast to the sail-shaped Burj Al Arab, which is closed for restoration until about late 2027 but remains the classic backdrop for sunset photographs. Both beaches have lifeguards on duty during the day, showers and changing facilities, and paid parking. They are family friendly and relaxed, with swimwear normal on the sand and a cover-up expected when you leave it. Mornings are calm and best for swimming; late afternoons bring the sunset crowd. Fit: families, couples and first-timers who want a beach without a resort fee, runners, and anyone who wants to see how Dubai residents spend their weekends.

Which one to choose: La Mer is the more polished, with shallow sheltered water that suits small children, plenty of restaurants within a few steps of your towel, and a lively evening scene. Kite Beach is more open and sporty, with bigger skies and more room, better for a run, a game of volleyball or a lesson on the water, and closer to the Burj Al Arab view. Both are easy to combine with sightseeing on the Jumeirah side, from the Jumeirah Mosque tour to the Etihad Museum.

How to do it well: arrive in the morning in the warmer months, when the sun is gentler and parking is easier, or late afternoon in winter to stay for sunset. Swim only between the flags and follow lifeguard instructions; rip currents can occur on any Gulf beach. Bring shade and plenty of water, as umbrellas are not everywhere, and use sunscreen even on hazy days. On weekends in the cool season both beaches get busy; weekday visits are calmer. Respect local norms: swimwear is fine on the beach, but cover up when you walk to the shops and restaurants, and avoid public displays of affection.

Getting there: there is no metro on the beach road, so take a taxi, about fifteen minutes from Downtown to La Mer and twenty to Kite Beach. Buses run along Jumeirah Beach Road. If you are staying at the Rove hotel at La Mer, you are steps from the sand. Pair a beach morning with an afternoon at the Etihad Museum, or end a day of sightseeing with sunset at Kite Beach and dinner at one of the La Mer restaurants.

What to expect

The experience

Two free public beaches on the Jumeirah coast: La Mer with sheltered water, murals and restaurants, and Kite Beach with long sand, sports, food trucks and Burj Al Arab views.

Best time

Mornings for swimming, late afternoon for sunset; weekdays are calmer than cool-season weekends.

How long

A half day, or a long lazy afternoon into sunset.

Tips

Swim between the flags. Bring shade and water. Cover up off the sand. Pick La Mer for small children and Kite Beach for sport and the Burj Al Arab view.

Quick picks

Best for
A free, easy beach day close to the city centre.
Families
Excellent, especially La Mer's sheltered water.
Couples
Sunset at Kite Beach with the Burj Al Arab on the horizon.
Pair with
The Etihad Museum or the Jumeirah Mosque tour.
Time needed
Half a day.

Good questions

Are La Mer and Kite Beach free?+

Yes, the public beaches are free. Parking is paid, and some beach clubs and sections such as those at J1 Beach charge for loungers and access.

Is there a dress code?+

Swimwear is normal on the beach. Cover up when you walk to the shops and restaurants, and avoid public displays of affection.

Are there lifeguards?+

Yes, lifeguards are on duty during the day. Swim only between the flags and follow their instructions.

Can we visit the Burj Al Arab from Kite Beach?+

The Burj Al Arab is closed for restoration until about late 2027, but Kite Beach is one of the best places to photograph it, especially at sunset.

How do we get there?+

By taxi, about fifteen minutes from Downtown to La Mer and twenty to Kite Beach. Buses also run along Jumeirah Beach Road.

Pairs well with

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